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Multimedia Messaging App Development Like Snapchat


Do you wish to develop a multimedia messaging app like Snapchat? But you don’t know about Snapchat in detail. Don’t worry! here we are to solve your problem. The article will cover every point of Snapchat you need to know before developing your app. First, you should know what Snapchat is.

How Does Snapchat Make Money? Business Model Canvas

Many companies have taken the initiative to create on-demand mobile applications like Snapchat, you should know how it works and what business model it follows. These things will help you to get challenging ideas while developing your mobile application. Let’s see the model canvas of Snapchat.

Key Partners

  • Snapchat community

  • Publishers, media companies

  • Investors

Key activities

  • Presenting a platform where users communicate and share memories with friends with the help of images and videos.

Key resources

  • Millions of daily active users

  • Lenses and Geofilters

Customer Relationships

  • Community-driven app with users creating and sharing stories and snaps,

  • Fun & friendly interaction with customers.

  • Machine learning technology to understand customer behavior better.

Revenue Streams

  • Advertising ( sponsored Geofilters and lenses, Discover)

  • User purchase

  • Partnerships

  • Channels

  • News apps

Core Technologies of Snapchat Clone App

The followings are the core technologies of the Snapchat clone app-

  • Augment Reality

To make pictures more attractive and creative, Snapchat provides augmented reality filters to its users.

  • Machine learning

Machine learning is an artificial intelligence technology that executes in many Snapchat operation sections.

  • Geolocation

A feature in Snapchat known as Snap map gives you data on your friends’ current locations. Anyone can see only if someone permits them to see their locations.


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